Videographer Tips

Steady Camera

• It pays to review your first takes to ensure you are on the right track and not producing a video with unsteady shots.
• Whenever possible use a tripod or a stable surface to keep your shots clean.
• Bring your elbows into your body and press the camera against your face to minimize sway and increase your chances of getting sharper shots.

• Getting clean audio into your camera is the best way to achieve clear sound in your videos.
• The best way to improve your outdoor audio is to invest in an external microphone, shotgun or handheld microphone.
• For indoors, an inexpensive lapel mic, positioned close to your subjects mouth is ideal.
• Scout your locations, block background noise with your talent’s body or props, and whenever possible use headphones.
  Hot Tip: A foam windscreen for lapel or handheld mic’s can dramatically increase your audio quality by decreasing the amount of wind that makes it inside your microphone.

• Use a high-resolution image to represent your video in search engine results.
• Choose images that best represent the content in your video and one that is easy to view in a small window.

• Try to keep short format videos under 2-minutes to encourage complete views and comments.
• To increase purchases, limit the amounts of products you feature per video and add relative and meaningful Hotclicks to drive traffic and earn revenues.

• Search engine crawlers rely on descriptions and tags to find content.
• Make sure you use full sentences in your descriptions and give as complete an overview as possible.
• Include the most popular keyword tags and any specific detailed tags that relate to your video.